#letsmuseeum
Project completed
Museums & the Public
Thanks to #letsmuseeum, Swiss museums have more than just objects and art on display: there are also amazing stories to discover. Charismatic figures like TV host Kathrin Hönegger and musician Luc Oggier take visitors on an unconventional, fast-paced tour of the museum. The programme includes intriguing stories, personal anecdotes and new viewpoints.
The tours are not offered by the museums themselves; #letsmuseeum is an independent cultural start-up. The guides are museum lovers, not museum professionals; their approach is personal, not professional. The idea behind the concept: the guides’ passion will attract people to museums who would not generally be found there. In this way, #letsmuseeum brings new spheres of the public to Swiss museums.
