The Kraftwerk, a new centre for innovation that spans industries and business, is being launched at the ewz-Unterwerk Selnau in the heart of Zurich. It is based on the conviction that today’s biggest challenges, for example digital transformation, can only be mastered jointly – by avoiding silo communication and instead collaborating with a wide variety of those affected. The objective of the Kraftwerk is to develop new, productive partnerships between start-ups and large companies, SMEs and universities.
To approach this precedent-setting project in the right way, Engagement Migros, digitalswitzerland, ewz and the Impact Hub Zürich have formed a partnership around the Kraftwerk, primarily as a neutral platform for collaboration between the various partners. Concrete programmes will drive networking that spans industries and businesses. In this way, the Kraftwerk will in future host not only the Kickstart Accelerator, but also the recently launched digitalswitzerland challenge. A series of further events will allow the various communities to exchange ideas with each other. The project will be operated by the Impact Hub Zürich, offering not only a coworking space, meeting rooms and a large event venue, but also a café that is open to the public.